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Audience Response Place: Watchdogs

 

2004 Industry Data


 

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Audience Response Systems, Audience Voting Devices, Audience Response Companies, Interactive Meetings and the Audience Response Industry in General Are All Discussed On This Site


   
The Various Technologies For Audience Response Systems
Wired Systems
If you are looking to buy a system and are considering a wired one, you need to know one thing.  Wired is dead.   The technology is old, there's no one writing new software for it, it's labor intensive to set up, and with all the RJ11 connections needed, it's just not very reliable.
As guys who all worked with wired systems years ago our motto is, "if your choice is wired or nothing, take nothing."
If you're thinking about renting a wired system for a specific meeting, forget it.  Even if the price is less than wireless, you'll have to pay at least one extra day for the hotel meeting room to set the system up.  And, forget about moving tables around once a system is wired-in.  Our advice for rentals is "wireless only".

Radio Based Wireless Systems
This is the technology of choice for the industry as a whole.  We estimate that there are roughly 100 - 200 companies worldwide that sell and rent Audience Response systems.  The vast majority are using wireless RF equipment that is manufactured by either Fleetwood, IML, Braehler, OneTouch, or a number of other small manufacturers.
The basic reason is that radio can cover very large areas, and is therefore capable of servicing meetings of not only hundreds of people, but thousands.   And, there are plenty of meetings in huge Ballrooms and in Convention centers where an audience of 5000, 6000, and even 7000 people must be serviced.  In cases like this, Radio Frequency technology is by far the best choice.

Infrared Based Wireless Systems
In general, infrared technology has come a long way in the last 4 years, or so.  And one of the areas in which it has been most successful is in Audience Response systems.  Today, infrared is clearly a viable alternative for small audiences.
By small, we mean something less than about fifty people.  Now, you'll hear claims that infrared can be used by groups as large as 100 - 200 people.  While there is truth to that statement, we at the Audience Response Place feel strongly that RF is the better choice for larger audiences. 
However, in small audience applications, today's infrared technology is quite reliable.  And, because it is less expensive to manufacture infrared devices than radio devices, it is often the technology of choice in low budget applications such as the public school marketplace. One of the ones we like best in the USA is the ResponseCard® system (keypads are about the size of a credit card) with TurningPoint® software.
 
 
Other Wireless Systems
There are a host of other wireless systems based on cell phone technology and PDA networking.  It is our opinion that this is the direction in which the industry is ultimately headed. 
In this area, there are really just two companies that we feel comfortable recommending.  Our network partner audience-response-rentals.com offers cellular voting by Mobile Feedback Inc.  The system allows you to send one way messages or two-way questions to thousands of cell phones simultaneously.  It's really quite amazing.
And, our friends at Turning Technologies offer LAN and PDA voting, a great tool for corporate use.


 

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